IVE Fans Slam Starship Entertainment for Low-Quality Songs and Poor Comeback Strategy
On popular Korean forum Pann Nate, a strongly worded post criticizing Starship Entertainment’s management of IVE is gaining attention among fans. The post, which many users agree with, calls out the agency for a noticeable dip in quality since the group’s third album.
I really wish Starship would come to their senses. Honestly, ever since the 3rd album, I haven’t had any of their songs on my playlist.
No matter how hard Jang Wonyoung and Ahn Yujin work to raise IVE’s profile, Starship keeps disappointing with low-quality songs and concept albums—it makes me so angry.
They even use obvious AI effects in the music videos. It feels like a restaurant owner skimping on meat to save money, even though it’s supposed to be a hit place.
Please, get it together, Starship. Stop dragging IVE down. So many fans are disappointed because of you. Please pay attention to the song quality and choreography.
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Top comments from netizens echo the frustration:
- Their attitude seriously sucks. This is an IVE song, and it only gained this much attention thanks to fans who made memes out of Rei’s rampage moment. The dolphin high note is seriously bad, and adding a rap part was just plain cringe. And fans saying this is okay—just think about I AM and Kitsch. Does this even compare? LOL. They need to ditch the double title tracks and just go all-in on one high-quality song.
- If Starship keeps pushing IVE with a low-cost mindset for this comeback, it’s over. Make it smell like money, Starship. Also, the performance directing and styling suck, so change them—especially the choreography, which is seriously a disaster.
- Honestly, since I AM, all their songs feel like they’re just focused on being catchy. There’s this weird tackiness to them.
- I wrote down what Starship needs to do in a notepad.
- Just look at the MV views—up to I AM, they were getting 200–300 million views. But after that? It’s been cut in half, barely hitting 50–60 million. Up to I AM, they had public appeal. After that, they’ve drifted from the general public and are just barely hanging on with fandom power.
Fans are not only criticizing the musical direction, but also the visual presentation, styling, and overall investment into the group’s comebacks. Many argue that IVE’s success is being held back not by the members themselves, but by Starship’s poor decision-making.
With IVE once hailed as one of the strongest 4th-gen girl groups, fans are urging Starship to reconsider its strategy and invest properly in music production, choreography, and visuals before more fans turn away.
